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Close Reads || ||

It's Easy Being Green At Disney! Yoda and Hulk Movies May Be In The Works

It's Easy Being Green At Disney! Yoda and Hulk Movies May Be In The Works

Is Disney still suffering from Shrek envy?  Over the last two days the blogosphere has generated unconfirmed reports that the House of Mouse is developing a Yoda movie, as part of its Star Wars franchise reboot, and that Marvel Studios, which is owned by Disney, is planning a standalone Hulk movie that would tie together The Avengers 2 and 3 movies. more »

Adventures in Marketing || ||

Today in Star Wars Insanity: Vader Burgers, Darth Tea and the Church of Jediism

Star Wars Jedi Burger

If Yoda shilling for cup noodles made your skin crawl and your soul cry “Nooooo,” get ready to feel the Force sell-out even harder, and weirder, with a recent spate of George Lucas-approved shameless Star Wars marketing tie-ins. First, there’s Darth Maul and Yoda stumping for Lipton iced tea. Embarrassing, but that’s nothing compared to the super disgusting idea of a Darth Vader-themed hamburger featuring black-dyed buns. Blech. These are not the burgers you’re looking for, at least not to eat.
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Adventures in Marketing || ||

'Boil Japan': Watch Yoda Shill for Instant Noodles in Japanese Commercial

'Boil Japan': Watch Yoda Shill for Instant Noodles in Japanese Commercial

"Believe in your own power, you must." Words of wisdom from Star Wars guru Yoda have finally found their true purpose: Instructing a nation of instant noodle-eaters to activate their inborn power... to boil water! Seriously. You thought Vader's "Nooooo!" was blasphemous? Where's your god now, nerds?

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