Clinging to its vast bunch of helium-filled box-office balloons, Pixar Up soared well over the competition on its opening day. Estimates for Friday signal a $21.4 million bow, which should translate to a healthy $67 million weekend. Not so good news for Drag Me to Hell, which couldn't convert rave reviews and orgasmic posters to cash; the Sam Raimi thriller posted a disappointing $6.4 million and may not break $20 million for three days. It has Night at the Museum: Battle of the Smithsonian to thank for much of that, with the Ben Stiller hit showing off its strong franchise legs in week two. And for yet another week, Obsessed refuses to die. It's kind of adorable, really.
UP: $21,400,000 (new)
NIGHT AT THE MUSEUM: BATTLE OF THE SMITHSONIAN: $7,550,000 ($87,346,000)
DRAG ME TO HELL: $6,420,000 (new)
TERMINATOR SALVATION: $5,090,000 ($79,607,000)
STAR TREK: $3,650,000 ($200,350,000)
ANGELS & DEMONS: $3,400,000 ($96,960,000)
DANCE FLICK: $1,625,000 ($15,966,000)
X-MEN ORIGINS: WOLVERINE: $1,175,000 ($168,145,000)
GHOSTS OF GIRLFRIENDS PAST: $635,000 ($48,745,000)
OBSESSED: $220,000 ($67,063,000)
[Data: Box Office Mojo]
