One-Sheet Wonder || ||

E-Meters and Liquid Schisms: Auditing the First Poster for The Master

In the latest installment of One-Sheet Wonder, a column going deep on the best, worst, weirdest and other milestones of contemporary movie-poster art, Movieline takes a look at the new poster for Paul Thomas Anderson's The Master. — Ed.

The Master, Paul Thomas Anderson's enigmatic follow-up to There Will Be Blood, has been trailed by speculation and assumption for months — Is it about Scientology? Is Philip Seymour Hoffman portraying L. Ron Hubbard in a biopic capacity? — and every question has been met with denials and mystery. But each new marketing piece sheds more light on what we'll get. After two beautiful, beguiling teaser trailers, a beautiful, beguiling one-sheet for Paul Thomas Anderson's The Master debuted today over at Ain't It Cool News. But like the clips before it, the poster tells us almost nothing about the movie. (Or do they?)
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One-Sheet Wonder || ||

How The Possession Poster Raises the Bar For the Horror Genre

It’s really easy to be cynical about horror movie posters. Most of them are garish, Photoshop nightmares unworthy of a second look. But we really owe it to ourselves to bask in the sublime surrealism of the one-sheet for The Possession. A poster like this one, for a low-budget horror film with a decent pedigree (Sam Raimi is among the producers) that will play as late-summer counterprogramming in multiplexes around the country, comes around, oh, never.
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One-Sheet Wonder || ||

The Simple, Fan-Driven Pleasures of Moonrise Kingdom's First Poster

Movieline is pleased to present the first installment of One-Sheet Wonder, a new column on the best, worst, weirdest and other milestones of contemporary movie-poster art. — Ed.

We’re a little more than two months away from the debut of the Cannes Film Festival opener Moonrise Kingdom, Wes Anderson’s first live-action film in five years, and the promo push is on. The first trailer hit a while back, and the first poster was revealed last week. And while the trailer is an exhilarating promo clip, on first glance it’s easy to dismiss the poster. It feels minimal and rather meh overall, like a starving-artist, Bob Ross knock-off masquerading as a one-sheet ("Look at that happy little waterfall…").
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