Newswire
Indie Auteur Joe Swanberg Offers New Distribution Model: Subscription-Based Fandom
The indie filmmaking game (as in true-blue, studio-free indie filmmaking) has gotten to a point where even Francis Ford Coppola is following Kevin Smith into the great unknown of out-of-the-box distribution experimentation, but mumblecore vet Joe Swanberg (LOL, Hannah Takes the Stairs) has partnered with independent release label Factory 25 on yet another crazy idea: Selling four-film, one-year subscriptions to his fans for $99.95 a pop, like a film version of artisanal foodstuff and wine club models.
