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Newswire || ||

Weinstein Co. Happily Accepts R-Rating for Piranha 3DD

Weinstein Co. Happily Accepts R-Rating for Piranha 3DD

No Bully-style quibbling here: Per a just-issued press release email, the Weinstein Co. approves of the MPAA's decision on their other Very Important Movie of the year, the boobtacular June sequel Piranha 3DD. "PIRANHA 3DD accepts a well deserved Rated R for 'sequences of strong bloody horror violence and gore, graphic nudity, sexual content, language, and some drug use,'" writes a rep for the company. See, they can totally accept the MPAA's decision without turning it into a shameless opportunity for publicity!

Adventures in Marketing || ||

Bully Will Be Released Unrated, But Will Theaters Let Kids In?

Bully documentary

With the MPAA ruling in favor of upholding Bully's R-rating, the Weinstein Co. has announced that they'll release the documentary as planned on March 30 -- in its full, explicit language-laden unrated cut. The question is, will theaters let minors see it? "I know the kids will come, so it’s up to the theaters to let them in,” said director Lee Hirsch in a press release, with TWC marketing head Stephen Bruno adding pressure to the theaters to "step up and do what's right."
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Newswire || ||

Bully Daily: Does the MPAA Really Have a Secret F-Word Study?

Bully Daily: Does the MPAA Really Have a Secret F-Word Study?

While the latest chapter in the rapidly expanding mythology of Harvey Weinstein involves the mogul shooting down a pitch from President Obama ("I sent him an e-mail back saying he was the most overqualified book scout I've ever had"), I remain preoccupied with the saga surrounding Bully, the Weinstein Company doc still embroiled in a battle with the MPAA ratings board to overturn its R for strong language. The publicity clamor continued Wednesday with a young bully victim dropping off a petition with a reported 200,000 signatures to MPAA HQ and Ellen Degeneres discussing the "controversy" on her show. But it's what quietly came the day before that seems the most intriguing.
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