VIDEO: Wes Anderson & Roman Coppola Direct a Beer Commercial for Stella Artois
How many hipster icons does it take to direct a one-minute commercial for Stella Atrois? Two, apparently. Directors Wes Anderson and Roman Coppola have teamed up for a new Stella ad campaign (conceived by advertising firm Mother) that combines Anderson's retro cool aesthetic with Coppola's retro cool aesthetic. The results? Retro cool. "We were really happy to have Wes and Roman on board," Mother's very own Don Draper, Gustavo Sousa, said in a statement. "We wanted to set this brand and this film in a 1960s French film world and there's a lot of that influence in Wes' work. Also, Roman is a gadgets fanatic, so it was truly the best combination of talent to direct this commercial." Click ahead to watch. If you squint really hard, the lead almost looks like Jason Schwartzman.
