The Alejandro González Iñárritu Nike Commercial Will Brighten Your Day

alejandro_gonzalez_inarritu_225.jpgWeren't able to make it to the Cannes Film Festival this year to see, among other things, Alejandro González Iñárritu's latest depressing affair? Good news: Following in the footsteps of David Fincher, the famed director has used his considerable technical talents to create a new World Cup television spot for Nike. Titled "Write the Future," the three-minute ad feels like noting Iñárritu's ever done, and not just because it features cameos from Homer Simpson, Kobe Bryant and Gael Garcia Bernal. This thing is infectious, fun, incredibly watchable and manages to coherently say something about how one event can tie the entire world together. In other words, it basically accomplishes everything that Babel didn't. Check out the clip after the jump and prepare to order yourself a Ronaldo jersey.

[YouTube via Hollywood Elsewhere]



Comments