They Call It Flipper

Universal announced today that it will begin issuing some of its retail movies with the Blu-Ray version on one side of the disc and a DVD version on the other. Dubbed "Flipper," the studio hopes it can woo on-the-fence consumers who want to future-proof their home video collection but don't want to shell out money for a Blu-Ray player yet. Yes, yes, HD-DVD attempted this idea years ago, but could their dual format disc foil jewel thieves hiding out in the middle of the lagoon? [Coming Soon]