When In Rome Trailer Approximately MMCVII Minutes Long


Sometimes, after I've watched a great deal of trailers back to back, I'll briefly forget what film I'm actually at the theater to see. My guess is that the endless trailer for the Kristen Bell romantic comedy When in Rome might induce the same effect, as it's pretty much guaranteed to be longer than the actual movie you've bought a ticket to.

I'm not completely clear on why this trailer is three and a half minutes long, as When in Rome's plot is fairly simple and high concept: Lovelorn Bell grabs a bunch of coins thrown into an enchanted fountain by other romantics, thereby granting her an entire conga line of unlikely but utterly besotted suitors (including Will Arnett, Jon Heder, and Dax Shepard). For some reason, though, the marketing wizards take a full minute and a half to even begin teasing out that concept. Don't you want to know everything that happens in the first act, they ask? Look, Kristen Bell has a job! Now she's at a party. Let's watch this all happen in real time. By the time you've finished this trailer, you could have spent the entire day clicking reload on the Avatar website.

VERDICT: I've already seen this movie now, apparently.


  • Emperor Joshua Norton says:

    Wow - if they had only a few more seconds, they could have told us who the craft service providers and the on-set physicians were.
    Dang -- now I GOTTA go see it!

  • yarmulke says:

    Not that it wasn't too long already...but why do i care about who's featured on the suondtrack?

  • metroville says:

    I don't want to see any one of those nine movies.

  • Colander says:

    I started watching the trailer, and was going to make a lewd joke when it ended, and only NOW realize that I never fucking finished watching the trailer.
    This was like an hour ago.

  • dk says:

    And yet, no credit for Kate Micucci.

  • raphaelle says:

    Kristen, bad career move miss, this chick flick seems just lame !