Sacha Baron Cohen Takes Ruthless Dictator Act to CinemaCon

"He then began threatening the exhibitors to put his movie in their theaters, or else he said he might detonate imaginary bombs underneath their seats. 'Is that chewing gum underneath your seat? Certainly they are not plastic explosives,' he teased. 'Trust me, there are bigger bombs in John Carter. Just shoot the executive behind that. Oh — wait, you did,' he said, referring to [Rich] Ross's recent departure from Disney. But perhaps the harshest zinger was aimed at Steven Spielberg's DreamWorks. To urge CinemaCon attendees to see a screening of The Dictator later Monday evening, Cohen promised free Rolexes, blood diamonds, and young girls — 'or boys, if you are from DreamWorks.'" [LAT]