The American and 6 Other Mis-Marketed Movies of 2010

The Expendables and Wall Street 2: Money Never Sleeps: Both these trailers bait-and-switched audiences into false expectations. Expendables made it look like all these action icons were fighting together, even though some of them (Willis, Schwarzenegger, Rourke) were barely in the movie in the first place while others (Lundgren) were playing villains. Similarly, the ads for Wall Street 2 dwelled on Michael Douglas reprising his Oscar-winning role as Gordon Gekko, even though Gekko winds up being a minor character who operates mainly as a plot device.

Tangled: This one was very much on purpose -- after disappointing returns for The Princess and the Frog, Disney decided that marketing to girls in any way was verboten. And thus, Rapunzel became Tangled, with trailers that accented the swashbuckling and derring-do and avoided the mushy love stuff.

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