10 Slogans for Blockbuster's New Advertising Campaign
Things have been looking bleak for Blockbuster Video lately, but apparently chain isn't finished yet. According to the LA Times, the company is not only reorganizing to get out of bankruptcy, but also preparing to launch their first nation-wide advertising campaign since 2007. But what slogan can they possibly use to separate themselves from competitors like Netflix and Redbox while maintaining that distinct Blockbuster brand? Movieline has a few ideas.
[As always, do chime in with your own ideas - the company will most likely take any help they can get.]
·Blockbuster: We still exist.
·No movies from before 2007. Guaranteed.
·Netflix makes you fat. Get off your ass. A friendly reminder from Blockbuster.
·Redbox rentals are for Commies. Another friendly reminder from Blockbuster.
·Blockbuster: Giving you fancier DVD cases than Netflix or Redbox.
·Fess up. You still owe us late fees.
·Blockbuster: The only video store left in your town.
·Admit it. You thanked us later for forcing you to purchase that copy of Wild Hogs that you kept out for a week.
·For the love of God, PLEASE make it a Blockbuster night!
·Blockbuster: No longer bankrupt.*
*Starting in Spring 2011. Hopefully.
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Comments
Fight agoraphobia. Come to Blockbuster!
Ours is having a "Staying in Business Sale"
The Parking lot is completely empty.
No signs Blockbuster is in trouble here Down Under. (Although they are operated independently of Blockbuster Inc in the US.)
It's your fault we're Blockbusted!
Don't repeat the Beta-max regrets -- rent a DVD today!
Today's Blu-Ray sale is tomorrow's antique auction!
C'mon in and see that we actually did the mom-and-pops a favor!
are you the people recording for universal studios.
Who needs Netflix when you can go out in the snow, hop in you car, drive 20 minutes, wander through our store, not find anything you like and go back home emptyhanded, all in less than an hour and a half? Make it a Blockbuster Holiday.
I say, stay home and use Netflix's Great Selection of Home Movies! People don't need to be driving around. Don't Waste Your Gas and Conserve for Our Going Green Future! There are too many people driving around without a real purpose. It's Safer at Home! http://www.sidewalksamerica.org
Actually they are both about the same, Netflix and Blockbuster for me. Netflix uses Silverlight which works like crap for me. Films skip, stutter, lock up and look like something from the 60s reel archive. So their ownline services are about equal for me. Heck even Linux Moonlight works better than that Silverlight crap. So it's blockbuster simply to say how much I HATE Silverlight. And the selection is actually better on some things. I was amazed.
Remember back in the day when buying a video was $89.99? Then, the whole renting thing started in response. Then, some Paramount exec and a small little retail chain president said, hey, let's make the videos affordable so people can actually buy them. Now, it seems, there's still a taste for renting, but differently. Time to roll with the times, Bbuster:
Got digital?