The Hopeless (Yet Admirable) Veronica Mars Film Campaign: A Movieline Timeline

April 2010 -- In Spite of Previous Statement, Rob Thomas Says That the Film is "Not Dead"

Sigh. The Party Down creator told recent MMC addition and loyal Veronica Mars supporter Michael Ausiello that "It's not dead. I continue to want to do it. It's funny, because the rumors go around and around.

June 2010 -- Joel Silver Disagrees, Says the Film Is Most Certainly Dead

"We analyzed all these areas about it," said the Warner Bros. producer. "I talked to the home video people, because a movie like that would be driven by video. The [season DVDs] didn't do that well... So they didn't feel there was a need or an audience."

September 2010 -- Kristen Bell Miraculously Regains Hope in the Project, Calls For Veronica Fans To Unite For Twitter Campaign

The actress tweeted in early autumn the following: "Mars fans - can we bug @wbpictures & tell em the must do a VM film?? New tactic. Bombard em w/tweets, there's evidence of fans they can't ignore. [...] #veronicamars fans send petitions & any obsessive behaior (sic) u have 2 @wbpictures & demand the film. they c no audience 4 it? i beg 2 differ. [...] WB says their research shows the movie wont have an audience. i disagree. currently figuring out how to show them."

September 2010 -- Kristen Bell Threatens to Fund Veronica Mars Film

It was an empty threat, but a threat nonetheless. Completely aware of the fact that she could not legally because Warner Bros. owns the rights to the franchise, the actress told THR this fall that she would totally fund the film if she could. "So my duty, because I wanted this movie made from the minute our show got canceled, is to a) do it before I'm 40; and b) to prove to Warner Bros. that there is an audience."

September 2010 (Moments Later) -- Kristen Bell Threatens to Fund a Veronica Mars Web Series

And what if that film never pans out, countered THR. "I would be down with doing a Web series," consented Bell. "I think, and I don't speak for anyone else but myself, but I think that they want it grand because it is deserving of being on the big screen."

October 2010 -- Movieline Calls For Warner Bros. to Officially Retire the Veronica Mars Franchise, Put Fans Out of Their Misery

"Apologies to Kristen Bell, but every time I read about the Veronica Mars movie, a little part of me dies," wrote Christopher Rosen of Movieline. And most of us Veronica Mars fans agreed.

November 2010 -- Warner Bros. Sets Up Official Petition Email For Veronica Mars Film

In an under-the-radar Twitter announcement last Friday, Warner Bros. announced "Thanks for all of the Veronica Mars LoVe! Please send your film requests and petitions to VeronicaMarsMovie@warnerbros.com."

Conclusion From the Above Timeline: Thanks for giving the Veronica Mars Movie an actual email address but, no, this still means nothing. And it would probably be healthiest for all of us Neptune '09ers, as much as it pains me to say it, just...move...on.

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