Weather Channel Faces 100% Chance of Selling Out
It always starts this way: A specialized network builds a constituency with influential programming, then gradually alters its format to accommodate a wider audience. But I don't know if anyone saw that coming with The Weather Channel, which announced today it will augment some of the cable's most influential programming on cable with weekly, weather-themed Hollywood movies. First up on Oct. 30: The Perfect Storm, followed by March of the Penguins, Deep Blue Sea, and Misery -- yes, that Misery, which begins in a blizzard. Great. Surely Menage a Tornado, Born in a Tsunami and other stimulating Weather Channel original programming isn't be far behind. [AP]
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Hopefully they'll pick up this summer's mini-series The Storm! The one where Dawson fights Dylan McKay and it rains a lot.
This blows.
Sounds like Al Gore's been hired.
Wonder if there's any chance of seeing Lena Horne's Stormy Weather. . . naah. . . too quaint.
Well weren't they only semi-recently purchased by NBC Universal? This was inevitable.
Oh wait. I clicked the AP link and apparently "The idea predates NBC Universal's purchase of The Weather Channel, Darby said. None of the first four movies are distributed by NBC Universal." I don't believe you, Darby!
Dear Weather Channel: I just wanted to tell you I'm your number one fan.