Summit's horror pic Sinister — about a writer (Ethan Hawke) who finds and obsesses over a box of creepy home movies in the attic — debuted a traditional first peek way back when, but a new redband trailer takes some exciting creative liberties with editing and its droning, mounting score. It's almost like the Blow-Up of found footage horror!*
This is just the kind of promo look that'll stir awake the senses of those who (like me) took one look at Sinister and thought it looked a bit same-samey as all these Insidious Amityville Activities or whatever. I hope the entire movie was this experimental in form, but that might be asking a lot.
Sinister, directed by Scott Derrickson and written by C. Robert Cargill, plays Fantastic Fest and hits theaters on October 5.
* Don't go getting any ideas, Hollywood.