God strike you dead if you're one of the six people who thinks 3D isn't a cheesy enough gimmick for your moviegoing experience, because the masterminds at D-Box Technologies are upping the ante on extreme gimmickry. In 50 select theaters this summer, you can watch J.J. Abrams' new film Super 8 while sitting in the zaniest cineplex toy of all: a padded chair equipped with "motion effects." The "D-Box" (as it's awesomely called) undulates, shakes, vibrates, and recreates most of the formative puberty experiences you enjoyed at your local Brookstone. Yes, disturbing. Watch this video and clutch the arms of your sad old La-Z-Boy.
Do people really want waves running under their asses? At the movies, anyway?
· 'Super 8' D-Box [Wired]