· A new fan-made trailer for The Expendables is the most blatant example of counter-marketing ever created. The message: "See The Expendables, because if you don't, Julia Roberts and her chick army win. And so does Oprah. And HER chick army." Andrew W.K. provides a soundtrack, and I don't think he'd be down for this (only-kind-of-winkingly) sexist party. [YouTube]
· Speaking of The Expendables, it's being promoted with a wonderful new curio: an 8-bit game on Facebook featuring Sly Stallone and Jet Li. [Kotaku]
· The rights to Kiss of the Spider Woman, which won William Hurt an Oscar in 1985, are being sold as a piece of art. [NYT]
· Californication comes back January 10. For now, enjoy David Duchovny in his underwear. [ONTD]
· Jack Black and Reveille are turning the A.J. Jacobs book My Life as an Experiment into a sitcom. I call it Sh*t Jack Black Can Say on Primetime. [Deadline]