By the Way, Rob Lowe is the New Oprah

The good news: Rob Lowe is turning into the scheming capitalist from Tommy Boy that you always wanted him to be. The bad news: He is taking over the planet, and you're not invited. The Brothers and Sisters actor is reportedly teaming up with very powerful people for a lucrative multimedia deal, and he's also releasing a memoir and trying out a gig as a reality TV producer. If he's the new Oprah, I hope he considers giving iPods and $10,000 checks to less fortunate Brat Packers. Eye-popping details follow.

According to TMZ, Lowe was seen at a dinner discussing a deal to create an Earth-debilitating multimedia deal.

"We got video of Lowe, entering the C London restaurant with Tom Barrack, President of Colony Capital which co-owns Michael Jackson's Neverland Ranch, along with the MJ estate. Lowe and Barrack are having dinner with Flavio Briatore, a major Formula One player, and Giuseppe Cipriani -- the owner of the restaurant.

Sources say the foursome is discussing a $500 million deal to create "a multi-platform media company, similar to DreamWorks."

If that's not enough, his new memoir Stories I Only Tell My Friends, described as a "a mid-career meditation on his four decades as an actor," and upcoming reality series Potomac Fever are set to clog the pop cosmos in 2011. Lowe will produce the latter project, which is a lifestyle series in the vein of the Real Housewives franchise.

See, he knows exactly what you want. You thought he would enjoy a short arc on Parks and Recreation and leave you alone. Soon you'll watch those reruns on the ROB L-OWN Network. I kind of can't wait either.

Rob Lowe's Half-Billion $$$ Media Project [TMZ]