Last summer, Fox debuted Glee by airing the pilot episode right at the beginning of summer, then kept the rest of the series under wraps until the fall season. AMC is ganking that strategy for the launch of its new drama Rubicon, which launches this Sunday after Breaking Bad and then doesn't return until August 1. There's just one difference -- AMC is barely doing a damn thing to promote it, and the screening isn't even listed on their website. What gives?
THR's James Hibberd gives the heads-up that AMC itself is apparently unwilling to give itself, though you'd think with a network pedigree that includes Mad Men and Breaking Bad, executives there would be touting the conspiracy drama Rubicon every chance they got. Perhaps they're just tired of the pilot burning a hole in their pockets; after all, Rubicon lead Badge Dale told us that they shot the first episode in January... of 2009.
AMC to air 'Rubicon' after 'Breaking Bad' finale [THR]
