The Proposal is about a Canadian corporate publishing tigress (Sandra Bullock) who faces deportation back to her homeland, and thus arranges a sham marriage to her assistant (Ryan Reynolds) in order to obtain a green card. Since the film offers a rare celebration of the emasculated underlings of the call-rolling ranks, Disney thought it would be cute to invite those very types to a screening attended by Reynolds himself.
"The packed house in Century City included assistants from WMA, ICM, UTA, CAA, and APA," reports Deadline Hollywood Daily. "The guys laughed throughout the film." Moments later, the group stood en masse in the lobby staring longingly at Reynolds, who broke the awkward silence by saying, "Well, that was fun guys. Maybe we should do it again." As a sea of well-groomed heads nodded in enthusiastic agreement, the star inched away backwards, wagging an imaginary telephone receiver to his ear before making a bee-line for the exit. [DHD]