If you enjoy keeping up-to-date on which big-name Hollywood stars are hawking products overseas, visit the Tokyo-based Web site Sold Out!
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These days we're all used to seeing Jennifer Lopez sing the praises of L'Oreal hair products, or teen-queen Jennifer Love Hewitt chirp about Neutrogena acne washes, or Oscar-winner Cuba Gooding Jr. ham it up for Pepsi One. But really big-name Hollywood celebs--Brad Pitt, Harrison Ford, Meg Ryan--would sooner be caught in the buff than seen promoting merchandise on TV or in magazines. Unless, of course, the TV and magazines are in Asia.Now, thanks to the good people at the Sold Out! Web site (www2.gol.com/users/zapkdarc/sold.html), we can all enjoy the sight of Hollywood's finest hawking for dollars.
The four-year-old Sold Out! page, run by architect Mark Dytham, is actually a small section of the Web site for Tokyo-based architectural firm Klein Dytham. "We were looking for a hook to get people to visit our site," says Dytham. "Architecture is pretty interesting for architects, but that's about it." Dytham figured a worldwide audience would be entertained by getting to see Brad Pitt sell out for blue jeans, Whoopi Goldberg for gum, Harrison Ford for beer, and even--gasp!--Oscar-winner Jodie Foster for coffee. Dytham says everyone in the office watches out for new stars to target (look for Meg Ryan's ad for Chinese tea on the site soon). Does he take delight in embarrassing stars who wouldn't be caught dead pushing products in their own country? "I'm not sure we're poking fun at them," says Dytham. "They make the ads."
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